ATC Global 2011 – Amsterdam RAI, 8-10 March 2011

Although ATC Global claims to eclipse all other industry events, this yearly jamboree of the ATC “industry” is not judged equally useful by those involved. Through clever marketing and a bit of luck, ATC Global has grown into an event which many feel must be attended (or rather, they feel you cannot afford not to attend) but when asked afterwards how far their benefit expectations have been met, often only silent shrugs are offered. I also know of companies who no longer go there as they do not see any benefit for themselves.
One of the criticisms often heard is that the presentations tend to be along the official lines and as such they provide precious little additional insight into the “real” picture of projects like SESAR or life at EUROCONTROL.
On the other hand, since in spite of its shortcomings, ATC Global draws a lot of visitors, it is a nice opportunity to network and chat up old friends.
If nothing else, you will be right outside Amsterdam and that is certainly a place worth visiting.
You can find all relevant information about ATC Global here.

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