It looked like a good idea… a banner that would bring context sensitive ads as visitors browsed Roger-Wilco. We tried it and it was a huge disappointment. Silly on-line games (albeit promoted with pretty girls) and dating-sites were the only stuff we got on the main blog level, clearly not the sort of thing we would want to have there.
So, the damn thing is gone, banished and will not be allowed to come back until its authors come up with something that does what it promises.